iSiMAR, B.Lux and Woop Rugs Land Together in New York

iSiMAR, B.lux and Woop Rugs showroom in New York (USA). Photo courtesy of iSiMAR

iSiMAR, B.lux and Woop Rugs showroom in New York (USA). Photo by Takamasa Ota. Courtesy of iSiMAR

The Spanish companies iSiMAR, B.lux and Woop Rugs opened a shared showroom in November in the heart of the Big Apple. The space, located in the emblematic Manhattan’s Madison Avenue, features, besides the Mediterranean style furniture of the brand iSiMAR, the innovative contemporary designer lamps of B.Lux and the vibrant rugs of Woop Rugs,

This new showroom is open to any North American endorser and professional interested in accessing the latest collections of these three Spanish brands. And to protect all visitors’ health during the pandemic, the space offers personalized visits observing all anti-Covid-19 protocols to make the visit as safe as possible.

iSiMAR has been designing and manufacturing metalfurniture for indoor and outdoor spaces since 1964. From its factory in Navarre, they export to more than 45 countries and are present in the United States with a permanent office in New York. They also have two other subsidiary offices in London and Mexico City. Their designs are inspired by Mediterranean roots, seeking to show a lifestyle based on joy and outdoor spaces. Their collections which are stackable for easy storage and transport, as well as resistant to exposure in humid and saline environments; offering maximum durability, are made of wire and galvanized steel. In the last few years, the firm has begun to introduce the brand to relaxing and residential spaces, offering the most innovative armchairs, sofas and lounges.

The Spanish firm B.lux belongs to the B.lux Group. Founded in 1979, this Basque company manufactures designer lamps with the collaboration of renowned Spanish and international designers and architects such as Stone Designs, David Abad, the architectural studio AIA, Werner Aisslinger and Tim Brauns, among others. Their lighting collections are displayed in hotels, private dwellings, offices and public buildings in more than 60 countries

Lastly, Woop Rugs is a rug firm from Bilbao created by the Novadecor Group in 2012. Their factory in Navarre creates rugs that blend design with traditional and sustainable fabrics.