Héctor Diego established his own studio in 2001 in Valencia, working in industrial design, product development, exhibitions and art direction. Formal precision and a concern for harmonious proportion are fundamental aspects of his work. In the projects he's undertaken, he aims for timelessness and avoids passing fads. He designs for renowned companies for which he has created a huge variety of projects – furniture, exhibitions, lighting, bathroom fittings and office and street furniture. He also worked as an art director for some clients. He received the prestigious Good Design awards, given by The Chicago Athenaeum Museum of Architecture and Design, for his Plane bench and Highback Noon sofa in 2010 and 2011 respectively. The pieces are now part of the museum's permanent collection.