Beltá & Frajumar opens contract showroom

The new exhibition space in the Murcian area of Yecla marks the company’s 50th anniversary.

The firms Beltá & Frajumar celebrate their 50th anniversary this year with the opening of a showroom devoted to the contract and domestic markets at their premises in Yecla, Murcia. The space gives support to Beltá & Frajumar Projects, Frajumar’s contract division, founded in 2014.

The impressive 1,200m-sq showroom is divided into two sections — a 900m-sq area devoted to contract furniture and a 300m-sq space to domestic products. Here designers, architects, interior designers and clients can see the latest products that Beltá & Frajumar Projects has created for the hospitality sector. The company took advantage of the inauguration to demonstrate its turnkey solutions — the firm’s main added value — which are committed to custom-making its products and to a comprehensive interior design service, which offers its clients made-to-measure schemes and encompasses the entire design process, from concept to detailed execution.

Beltá and sister company Frajumar manufacture sofas, armchairs, tables and home accessories that set trends and can be adapted to all styles of domestic and public spaces. Committed to good design, the companies collaborate with internationally renowned designers, which has resulted in their products having a presence in over 30 countries.

Prestigious hotels and restaurants, including the Hard Rock Hotel Ibiza, this hotel chain’s first European establishment, and the restaurant at the Lady Hamilton Resort & Spa in Jamaica, have entrusted Beltá & Frajumar Projects — which has gained a new impetus, thanks to this new showroom opened at the end of January — to supply them with furniture.