IFS Lands in New York and Atlanta with 33 Spanish Companies

During November, ICEX, under the brand “Interiors from Spain” (IFS) and in collaboration with our Economic and Trade Office of Spain in New York, will be very active in the United States. From November 9–10, you will find us at the BDNY trade fair with 24 Spanish design companies, and a few days later, we will organize a Sustainability Workshop in Atlanta with the participation of nine companies.

For two days, BDNY transforms into the creative hub of the U.S. habitat industry, bringing together designers, architects, purchasing agents, hoteliers, property owners, and developers with design manufacturers to showcase the latest trends in the world of design. Among them, “Interiors from Spain” will be present with 24 Spanish companies in a Spanish Pavilion covering more than 500 square meters across several halls. Spain ranks among the countries with the highest number of exhibitors at the fair, following the U.S., Canada, and Italy. Spain is also a global leader in design products for the habitat sector, with companies offering innovative, flexible, and tailored solutions for all types of projects in the U.S. contract channel.

On Friday, November 7, we will host a working breakfast at our Economic and Trade Office in New York, featuring members of the Emerald Expo media group (publisher of Hospitality Design magazine), a select group of key prescribers in the U.S. contract sector, and representatives of the Spanish companies participating in the fair. 

At the fair, on Sunday, November 9, from 1:30–3:30 pm, at the ICEX–Interiors from Spain booth (2026), visitors will be offered Spanish cava and cheese while discovering our product offerings and will then be invited to explore the different Spanish company stands within our Spanish Pavilion. 

After the fair, we will travel to Atlanta with nine Spanish companies to organize, for the third consecutive year, a Sustainability Workshop. Given the great success of the previous two workshops, held in Dallas (2023) and San Francisco (2024), which brought together 13 Spanish companies and 29 U.S. architects and designers, we are replicating the event in Georgia.

The workshop will be an interactive meeting coordinated by the U.S. magazine Metropolis, connecting Spanish companies with architects and designers from Georgia. U.S. prescribers will discuss how they select sustainable products, while the nine participating Spanish companies will present their sustainable product offerings.

These activities complement our broader promotional efforts this year, including Spanish Pavilions at HD Las Vegas and the Fulton Market Exhibition in Chicago, networking events such as Hotec Design and HD Awards, and media campaigns in the U.S., all aimed at raising awareness of Spanish Habitat Design and encouraging designers, architects, and other professionals in the U.S. Contract/Hospitality sector to specify more Spanish products in their projects.

 To follow the events live, we encourage you to do so via our Instagram and on the website spainisin.